APERIGRÈ
Overview
Aperigrè is a community-driven event held in Magrè, northern Italy — four days of music, drinks and people, made by young locals for young locals.
Deliverables
Industry
Music Festival
The identity is built around a bold condensed logotype and a ticket-inspired layout system, a nod to the physical artifacts of festival culture, reinterpreted through an editorial lens. The visual identity needed to move beyond the typical small-town festival aesthetic and communicate something with real cultural weight: raw, energetic, and deeply rooted in its community.
The system extends into a full social media template suite — event announcements, lineup reveals, artist cards and countdown posts — designed to work as a coherent feed while remaining flexible enough to accommodate different content types. The result is an identity that scales from a tote bag carried through a crowd to a full-bleed cover image, always feeling like it belongs to the community it comes from.
